Communication Skills
- Communication
- Importance of Communication
- Process of communication
- Purposes of communication skills
- Channels of Communication
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| Skills of Communication |
The word ‘communication’ is derived from the Latin word communis which means ‘common’. Hence, communication implies sharing of ideas in common.
Communication is a process by which information is
channelled and imparted by a sender to a receiver through some medium. The receiver decodes the message
and provides the sender with a feedback. Thus, all communications require a sender, a message and a receiver. Communication is an integral part of management. Most of the time of a successful manager or administrator is spent in communicating with his/her peers, subordinates, superiors, clients or customers,members of the public, etc. Communication in an organisation may be internal, external and interpersonal.
Internal communication deals with the relationship
between the organisation and its employees. The external
communication deals with the relations of the agency
with the public and is called ‘public relations’. The
interpersonal communication is related to the
relationship among the employees of an agency.
Communication is a means, not an end. It makes
possible the management process and services; it acts
as the lubricant for smooth operation. Communication
helps managerial planning to be performed effectively,
managerial organising to be carried out effectively,
managerial actuating to be followed effectively, and
managerial controlling to be applied effectively.
Communication is important because of the following
factors
(i) It is the basis of action. Through
communication the employees associate the
objectives of the company with their own.
Communication keeps the people working in
accordance with the policies of the
organisation.
(ii) Communication facilitates planning. Through
communication the executive interact and
provide vital inputs to plans. Through it the executive can strike rapport with subordinates,seek their opinions and source and provide realistic information on which sound plans could be prepared.
(iii) Communication facilitates decision-making.Through communication the right type of information reaches a manager and enables him or her to consider the pros and cons of the matter before arriving at a decision.
(iv) Communication makes coordination possible .
An organisation is a group and communi-
cation is the foundation of all group activities.
Communication permits upward, downward
and horizontal interaction between members
of all levels of authority.
(v) Communication helps to improve
relationships. Communication helps to cement the superior-subordinate relationship. It binds individuals to a common purpose. It enables
superiors to understand the problems,
difficulties and opinions of the employees.
(vi) Communication improves morale and
motivation. Communication keeps the people
in an organisation informed and, thus, helps
in improving their morale and motivation.
Good communication induces people to give
their best to the organisation. Communication
brings about meeting of minds which in turn
also improves morale and motivation.
(vii) Communication is an effective device for achieving participation by the workers.
Management can consult the workers and
receive their grievances, complaints and
suggestions.
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